Privacy Policy

This Privacy Policy explains how Parity Crest Ltd("Parity Crest", "we", "us"), a company registered in England and Wales, handles personal information when you visit paritycrest.com, play our games, or interact with our community channels (together, the "Services").

Information we collect

Information you provide

• Your email address when you subscribe to our newsletter or contact us.
• The contents of support, press, or general enquiries you send us.
• Information you share when participating in our community (e.g. Discord).

Information collected automatically

• From our games: device and app identifiers, gameplay and usage events, settings, and crash/diagnostic logs used to operate and improve the game.
• From the website: standard server and request logs, including IP address, browser type, and pages viewed.

Information from third parties

We may receive limited information from platforms we work with, such as the Apple App Store, Google Play, and platform SDKs, in accordance with their policies and your settings.

How we use information

• To operate, maintain, and improve our games and website.
• To respond to your enquiries and provide support.
• To send you the newsletter and updates you have requested (you can opt out at any time).
• To analyse usage, diagnose issues, and develop new features.
• To protect against fraud, abuse, and security threats, and to comply with law.

Where the UK GDPR applies, we rely on the following legal bases: performance of a contract, your consent (for example, the newsletter), our legitimate interests in running and improving the Services, and compliance with legal obligations.

Cookies and similar technologies

Our website uses cookies and similar technologies as described in our Cookie Policy.

How we share information

We share personal information only in these circumstances:

• Service providers who process data on our behalf (for example hosting, content delivery, analytics, email delivery, and crash reporting).
• Distribution platforms such as the Apple App Store and Google Play, which operate under their own privacy policies.
• Legal and safety reasons, where required by law or to protect our rights, users, or the public.
• Business transfers, such as a merger, acquisition, or sale of assets, subject to this policy.

We do not sell your personal information.

Data retention

We keep personal information only for as long as necessary for the purposes described here, to comply with our legal obligations, resolve disputes, and enforce our agreements.

Your rights

Depending on where you live, you may have rights to access, correct, delete, or port your personal information, and to object to or restrict certain processing. Residents of the UK and EEA (under the UK and EU GDPR) and California (under the CCPA/CPRA) have additional rights. To exercise any of these, email privacy@paritycrest.com.

If you are in the UK and are unhappy with how we have handled your information, you have the right to complain to the Information Commissioner's Office (ICO) at ico.org.uk.

Children's privacy

Our Services are not directed to children under 13 (or the minimum age required in your jurisdiction), and we do not knowingly collect personal information from them. If you believe a child has provided us personal information, contact us and we will delete it.

International transfers

We sell and operate our games internationally, so we may process and store information in countries outside your own. Where we transfer personal information internationally, we use appropriate safeguards (such as the UK International Data Transfer Agreement or Standard Contractual Clauses) as required by applicable law.

Security

We use reasonable technical and organisational measures to protect personal information. No method of transmission or storage is completely secure, however, and we cannot guarantee absolute security.

Changes to this policy

We may update this Privacy Policy from time to time. We will revise the "Last updated" date above and, where appropriate, provide additional notice.

Contact us

Questions about this policy? Email privacy@paritycrest.com.